Adventus
Scaled brand and built a 10-person creative department from scratch As the Brand & Creative Lead at Adventus, a SaaS-based international recruitment company serving a diverse global target market with a staff of over 500, I successfully manage content and campaign development, as well as production, across a multi-regional industry.
Value led team leadership
As a Brand & Creative Lead, I have managed and developed a creative team and led mission-critical strategy and creative projects to advance the company’s strategic objectives.
Brand scaling
I have been the primary owner for how the Adventus.io brand is expressed through powerful creative ideas, and ensured consistency of brand design, brand experience, and tone across all surfaces and channels.
The market
Adventus.io is a B2B2C marketplace that connects international students, institutions, agents, and adjacent services to provide a reliable and efficient way for students to access international education. It offers a transformed infrastructure that provides control and transparency for institutions, democratized access for agents, and direct access to a captive market for adjacent services. Since its founding in 2018, Adventus.io has raised $30 million, partnered with over 1,500 institutions and 7,000 agents, and processed 100,000+ applications. It operates in 35+ study destinations and 20+ source countries and is supported by 500+ team members.
Campaigns and content
Own projects from inception to completion and work cross-functionally to ensure programs and initiatives align with company objectives
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