Bring Your Wings

Rebranded Tintern, so as to better reflect their 2025 vision and drive that through all their communication needs. We had to find a brand positioning that reflected Tintern’s unique offering and which worked for all stakeholders: kids, parents, school admin and teaching staff, plus the Board.

Roadmap

Created a core statement that communicated Tintern’s vision at all levels: early learning, primary school, middle school, through to senior school. It was used across printed and mass media channels, including online social platforms.

Skillsets

Results

‘Bring your wings’ both inspired and communicated the school’s key philosophy: to discover, nurture and develop individual pathways for each child they educate. Tintern received acclaim across the country regarding the ‘Bring Your Wings’ campaign. Core results: the Early Learning Centre and Year Seven (plus most of the other year levels) were fully booked. There was a 100% increase in attendance on information mornings, and the standard of scholarship applicants rose substantially.